
What's Inside Apple Crumble Pie Pouch?
Gluten-Free Oat Flour
The foundation of every pouch is gluten-free oat flour, finely milled from whole oats. Naturally smooth, mild in flavour, and packed with the nutrients found in whole grains:
- Natural fibre, supporting a satisfying, steady-feeling meal.
- Complex carbohydrates, which digest gradually and help the shake feel balanced as part of a normal diet.
- A creamy texture without gums or fillers.
💭 In short:
A wholesome base that brings creaminess, fibre, and slow-digesting carbohydrates to every serving.

Pea And Brown Rice Protein Isolates
Isolates are highly refined forms of plant protein — filtered to concentrate the protein itself, resulting in a clean, reliable ingredient with minimal interference from naturally occurring starches, fats, or flavours. It’s a modern, allergen-friendly alternative to dairy-based proteins. Pea and rice protein naturally complete each other: pea protein is rich in BCAAs and lysine, while rice protein contributes methionine and cysteine. Together they form a fully balanced amino acid profile that supports consistent, everyday nutrition.
🌱 Pea Protein Isolate
- Naturally high in BCAAs
- Strong lysine profile
- Clean, neutral taste and smooth mixing
🌱 Brown Rice Protein Isolate
- Naturally higher in methionine + cysteine
- Very gentle and hypoallergenic
- Clean profile that integrates seamlessly
💭 In short:
A clean, complete, and complementary plant protein system — powered by two premium isolates chosen for their purity, balance, and everyday usability.
Vitamins & Minerals
| Vitamin / Mineral | Key Advantages (EFSA-Approved Claims) |
|---|---|
| Vitamin C (L-Ascorbic Acid) | • Contributes to the protection of cells from oxidative stress. • Supports normal immune system function. • Contributes to normal energy-yielding metabolism. |
| Iron (Bisglycinate) | • Contributes to the reduction of tiredness and fatigue. • Supports normal oxygen transport in the body. • Contributes to normal cognitive function. |
| Copper (Gluconate) | • Contributes to the maintenance of normal connective tissues. • Supports normal iron transport in the body. • Contributes to the protection of cells from oxidative stress. |
| Molybdenum (Sodium Molybdate) | • Contributes to normal sulfur amino acid metabolism. |
| Vitamin B2 (Riboflavin) | • Contributes to the reduction of tiredness and fatigue. • Supports the protection of cells from oxidative stress. • Contributes to normal energy-yielding metabolism. |
Functional & Mixability Ingredients
| Ingredient | What It Is | Why It’s Included | Key Advantages |
|---|---|---|---|
| Chicory Inulin | A soluble dietary fibre extracted from chicory root. | Improves texture and enhances perceived sweetness naturally. | Prebiotic fibre; smooth mouthfeel; supports clean-label formulation. |
| Pumpkin Seed Powder | Milled pumpkin seeds rich in natural plant nutrients. | Adds a wholesome, nutrient-dense component to the blend. | Natural source of plant micronutrients; supports fuller body and flavour. |
| Dipotassium Phosphate | A functional source of potassium and phosphorus. | Supports blend stability and enhances performance during mixing. | Provides essential electrolyte minerals; improves consistency. |
| Choline Bitartrate | A widely used supplemental form of choline. | Included as part of the broader micronutrient system. | Highly stable; integrates cleanly into powdered blends. |
| Himalayan Salt | Mineral salt containing naturally occurring trace elements. | Used in a very small amount to balance overall flavour. | Boosts flavour perception; adds a subtle mineral complexity. |
| Sunflower Lecithin | Natural emulsifier derived from sunflower seeds. | Improves mixability and prevents clumping when shaken. | Smoother texture; enhanced solubility; plant-based alternative to soy lecithin. |
| Sucralose | High-intensity sweetener used in extremely low amounts. | Provides sweetness without adding sugar or altering texture. | Clean taste; extremely low dosage; enables a low-sugar formulation. |
Flavour & Natural Colour System
| Ingredient | What It Is | Why It’s Included | Key Advantages |
|---|---|---|---|
| Natural Flavours | Flavour compounds naturally derived from plant sources. | Creates the warm apple crumble pie profile without artificial aromas. | Clean-label flavour; consistent sensory quality. |
| Apple Powder | Finely dried apple solids made from real fruit. | Provides authentic apple aroma and natural sweetness. | Natural fruit flavour; subtle acidity; enhances the crumble profile. |
| Cinnamon Powder | Ground cinnamon bark with warm, aromatic spice notes. | Defines the classic crumble-spice character. | Natural spice ingredient; enhances aroma and depth. |